B2+Diedrick

Brand: [] This commercial focuses on the brand of hershey choclate and not on a new product that hershey has created but just by using hershey chocolate in general. This ad targets a wide variety of people and not just children or adults but both. The commercial shows both kids and adults enjoying hersheys chocolate while having fun on a beach making smores and having a good time. The attention grabber for me was the people eatting the hershey smore with the chocolate and the melted marshmellows. I thought this was a successful commerical because it shows that all types of groups of people will like hershey instead of just focusing on men or women or even adults and chilren, it combines all of them because anyone can eat it.

Informative: [] The commercial tell you how you can find different types of cars on cars.com. You can look up gas milage, convertibles, as well as a smooth ride. This commercial targets people who are looking for a new car so anyone who has their drivers license and is having trouble looking for a car. When the cars were talking that was what really grabbed my attention and they were also saying some funny lines. I thought this commercial was successful in that it grabbed my attention and i knew what they were talking about because they showed the website in both the beginning and the end.

Persuasive: [] This commercial, just like what the persuasive type says, focuses mainly on your emotions making this car ad a desirable car and something you may really want. When i watched this ad it made me feel good and i also got really excited about the car. This ad doesnt really show who its targeting but it does show a middle aged man driving the car so it could be for man also for people who have a lot of money because this car is pretty expensive. What really grabbed my attention was when we actually could hear the sound of the engine when it was passing some cars. I thought this commercial was very successful for me and its one that ill remember because it really targeted my emotions and for a car guy like me i love commercials like that.

Comparative: [] This commercial illustrates a comparative ad because although its a subaru ad it talks about how it likes other companies like volvo so it also uses some of the same styles but yet at the same time it tells how this car is better than a volvo by having all time four wheel drive and anti locking brakes. This ad pretty much targets anyone who doesnt want to get in an accident which is pretty much everyone. What really grabbed my attention was that because of how old the car is it has four wheel drive and other cars dont. I thought this was a successful commercial because i really like how it complimented volvo so it didnt sound like they were bashing volvo but they liked what they had done yet showed what they did to improve the car.

Defensive: [] This commercial definietly illustrates a comeback ad against coca-cola, the companies have a bitter rivalry against each other for the best soda and this commercial illustrates a comical way that pepsi is better. Although the intended target showed only the young boy pepsi reaches out to everyone so they can enjoy the great taste. The young boy stepping on the cokes shoes that pepsi stomps all over coke and that its way better. What really grabbed my attention was when he put the first coke down and bought another one when he already had one then put that one down just to stand on top of them to get the pepsi. I thought this was a successful commercial because it brought comedy and at the same time got the point across that pepsi is better than coke.