Kevin+Baumann+b2

__Brand__
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 * 1) talks about the brand energizer
 * 2) targets pretty much everyone with electronics
 * 3) the bunny with a drum get your attention
 * 4) not very successful
 * 5) its too short not long enough to make people remember the name

__comparative__
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 * 1) compares one medicine to others like it
 * 2) targets people that are old enough to take medicine like this
 * 3) strength beyond extra strength
 * 4) successful
 * 5) gives you reasons to buy their product and makes the others look bad

__Persuasive__
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 * 1) tries to get you to join the army
 * 2) targets teenagers and some younger people
 * 3) the music makes you look and the slogan be all you can be
 * 4) successful
 * 5) gives you all the detail and explains the incentives